TUNE IN
LEARN MORE ABOUT MESSAGING & COPYWRITING
Check out these webinars, podcast episodes, and more on messaging, copywriting, CRO, and everything in between.
Webinars & Keynotes
Nov 2022, Texel, Netherlands
Keynote speaker
Oct 2022
Keynote speaker: Crafting Landing Pages And Social Ads That Actually Convert
Sep 2022, Bucharest, Romania
Keynote speaker: How To Explain What Your Product Does And Why It’s Awesome
Apr 2022
Hexnode Partner Conference
Keynote Speaker: Why Most B2B Marketing Fails (And What You Can Do To Avoid It)
Oct 2021
Conversion Hotel. The Webinar by Ton Wesseling
How To Optimize For Cold Traffic. Sponsored by VWO (registration closed, but you can read Abi Hough’s amazing write-up about it on LinkedIn)
Podcast episodes
VWO Podcast: Women In Experimentation
Everybody Hates Marketers
With Louis Grenier, B2B Brand Archetypes, Give Customers What They REALLY Want
Positioning To Sell In Any Economic Climate
Discussion with Alon Even and Andrew Bolis, 3 Ways To Adapt Your Positioning To Sell In Any Economic Climate
SaaS Marketing Superstars Podcast
With Aaron Zakowski, B2B Conversion Copywriting That Drives Revenue
TCC Podcast
by The Copywriter Club, Episode #363 Message Testing and Conversion Rate Optimization
The Marketer’s Guide
CLTV University
(by Casey Hill): How To Improve Customer Lifetime Value Through Copywriting
The Entrepreneur Next Door Podcast
(by Zev Asch): My Life Journey From B.C. (Before Copywriting) To Today
The Strategic Marketer Podcast
Demandist Podcast
(by Tom Whatley, CEO of Grizzle.io): How To Acquire And Keep More Customers With Conversion-Focused Copy
The Funky Marketing Show
(by Nemanja Zivkovic, CEO of Funky Marketing): Copywriting Secrets – How To Optimize Your Marketing For Conversions
Articles & Interviews
Very Good Copy
Kameleoon Blog
Also featured in…
Convert.com Blog
Kameleoon Blog
Mentoring
Since September 2020, I’ve been mentoring startups (pro-bono) on their GTM strategies, paid/organic media campaigns, conversion rate optimization tests, copywriting, and messaging strategies via GrowthMentor.
96 sessions and counting (with a 4.98 
rating)
Honored that I’m able to help people who are struggling with growth, to… grow 
I’m on LinkedIn often a lot, and publish content regularly on marketing, copywriting, and CRO/experimentation. Including a long-running series of “1-min conversion copywriting tips 
”
You can check out the action here.
